Big things are happening at Joycat! As we gear up for the 138th Canton Fair (Oct 31 – Nov 4, 2025), our team has been working behind the scenes to make this exhibition our best one yet.

Known as one of the world’s largest and most influential trade events, the Canton Fair brings together leading global buyers, brands, and innovators. For Joycat, it’s more than just a stage — it’s an opportunity to connect with partners who share our mission of inspiring creativity and learning through play.
Over the past few months, we’ve upgraded our showroom and prepared to unveil a lineup of brand-new learning and art play products, each designed to spark creativity, curiosity, and confidence in young learners around the world. From sensory play to hands-on crafts and educational kits, Joycat’s new releases bring learning to life in joyful, imaginative ways.

But the Canton Fair is only the tip of the iceberg — Joycat’s global journey has already taken flight. 🌏
Our products are now reaching families worldwide, bringing playful learning to more and more homes every day.
💛 We’re xcited to see Joycat toys finding a home in Brunei 🇧🇳 through Dawn and Daisy, inspiring creativity and learning for local families.

🎉 Joycat has officially entered Papua New Guinea, thanks to our partnership with Theodist Ltd.

📦 And another shipment is on its way to our trusted partner Luma in Pakistan, continuing to spread the power of play to even more children around the globe.
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Our growth is backed by strong foundations and trusted recognition: Amazon’s Top 50 Sellers China’s Top 100 Cross-Border E-Commerce Company Expert-led R&D team developing 15+ innovations every month Supported by 100+ experts and 30 international awards Trusted by over 1 million families worldwide
Beyond business expansion, Joycat remains committed to social impact projects, empowering children in underserved communities through accessible educational play. Because for us, education isn’t just business — it’s a way to make a difference. 💛

Stay tuned — this is just the beginning.Our new booth, new products, and new partnerships are all part of a bigger story: bringing the joy of learning to every corner of the world.
📅 Canton Fair 2025 – Oct 31 to Nov 4
📍 Booth No. 17.1C21-22 & 17.1D21-22
👉 More updates coming soon!